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Assembly Hotel London

3.5-star property
27 - 31 Charing Cross Road, London, England 020 3788 4841
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4.4 out of 5
Excellent!
See all 39 Ebookers Reviews

"Fantastic location, very friendly staff, funky hotel and great rooftop cafe/bar. Amazing value for money. " More

By a verified traveller on Thu 27 Feb 2020

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Standard Double Room (Snug)

Bed Count 1 Full Bed Maximum Occupancy 2 Max
£108* Per night/room 2 Apr - 3 Apr

City Double Room (Nest)

Bed Count 1 Full Bed Maximum Occupancy 2 Max

Basic Double Room, No Windows (Den)

Bed Count 1 Full Bed Maximum Occupancy 2 Max

Superior Double Room (Pad)

Bed Count 1 Full Bed Maximum Occupancy 2 Max

Economy Double Room, No Windows (Hide)

Bed Count 1 Full Bed Maximum Occupancy 2 Max

Hotel Description

The great public transport around Assembly Hotel London gets high marks from our customers. During your stay, you're just a quick walk from Leicester Square. Enjoy features like free WiFi in public areas, plus a restaurant and a bar. This 3.5-star hotel has 121 rooms. Free WiFi and flat-screen TVs are available in all rooms.

  • Air-conditioned rooms with flat-screen TVs, showers and free toiletries
  • Free WiFi
  • Grab something to eat at the restaurant or stop for a drink at the bar/lounge
  • Continental breakfast served daily for a fee
  • Services include dry cleaning/laundry and luggage storage
  • Guests have great things to say about the proximity to public transport and the overall condition of the property
  • 12 minutes by foot from The British Museum and a 5-minute drive from Big Ben

Assembly Hotel London ratings based on 39 Verified Reviews

Review Summary
4.4 out of 5 4.5 out of 5.0
Room cleanliness 4.5 out of 5.0
Service & staff 4.5 out of 5.0
Room comfort 4.0 out of 5.0
Hotel condition 4.0 out of 5.0

Guest reviews for Assembly Hotel London

Everyone (26) Couples (4) Family (6)
5 out of 5
Fantastic location, very friendly staff, funky hotel and great rooftop cafe/bar. Amazing value for money.

Posted by on 27 Feb 2020

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Comment from Hotel Management

28 Feb 2020 by Team Assembly

Thank you

5 out of 5

Posted by on 12 Feb 2020

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Comment from Hotel Management

13 Feb 2020 by Team assembly

Thank You

4 out of 5
Perfect location. Very well priced. Maybe small but not for us.

Posted by on 17 Dec 2019

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Comment from Hotel Management

18 Dec 2019 by Assembly xo

Hi there, Thank you for your feedback. We have 4 room types in different size. Look forward to seeing you in future! Best regards,

5 out of 5
The hotel is very close to everything! In the middle of the city. The room was pretty quiet, though!

Posted by on 24 Sep 2019

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Comment from Hotel Management

26 Sep 2019 by Assembly Team x

Hi Thank you for booking with us at Assembly Hotel.were glad you enjoyed your stay at Assembly and do hope you come back.were happy you found the location ideal. Regards Assembly Team x

5 out of 5

Posted by on 3 Sep 2019

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Comment from Hotel Management

3 Sep 2019 by Regards, Assembly xo

Hi, Thank you for staying at Assembly Hotel London,were glad you enjoyed your stay and do hope you come back in the future.

1 out of 5

Posted by on 18 Aug 2019

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Comment from Hotel Management

20 Aug 2019 by Somaya

Good morning , Thank you for staying with us at Assembly Hotel! We were delighted by the feedback you have given us and hope to see you in the near future. Regards, Somaya El Amri Guest Service Agent

5 out of 5
Cute bunny hotel in very good location. Tube station just around the corner, buss stop front of hotel. Even beside quite busy road, room was quiet. Room proper size as down town hotel, even for two, bathroom little small. No minibar. Otherwise there was everything you need for short visit. Lovely garden terrace at rooftop with a view over city. And staff, kind, helpful, professional! Definitely will go back!

Posted by on 27 Apr 2019

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Comment from Hotel Management

28 Apr 2019 by Raahel

Hey!!! Was an absolute pleasure to have you stay with us at Assembly London. Really chuffed to hear that your trip was a enjoyable one. We very much appreciate you and your feedback. Looking forward to having you back! Back to your new London Abode. Thanks.

5 out of 5
Hotel was lovely, great central location in the heart of the West End. The roof terrace wasn't complete when I was there but once done I'm sure the day and night time views will be amazing. I elected to stay in the second from bottom sized room and this was ample for one person for a couple of nights pleasure trip. There's no desk so not great for a work visit. Bathroom was sufficient in size the only small negative was the lighting over the sink wasn't great. I was on the 7th floor and with the double glazing didn't hear any street noise so got a nice comfortable sleep. Would recommend if you want a central location to be in the heart of the action.

Posted by , from Dublin on 7 Oct 2018

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Comment from Hotel Management

11 Oct 2018 by Craig Assembly

Hi Paul! Thanks for the great feedback! Apologies our rooftop wasn't open when you were with us. We're excited to confirm that this will be opening in November! We hope to see you again the next time you come to London. If you do come on a business trip, definitely work from our rooftop :-)

1 out of 5

Stayed long enough to book a different hotel.

Room minuscule. No TV. No facilities. Bathroom a joke, sink was about a foot square with nowhere to put toilet bag. Just about enough room to sit on loo without banging legs on sliding door and sink. Would have struggled to use it if I had not lost two stone in weight over the last few months. No table, no chairs. No bar ( I was told that there were two pubs nearby). The wardrobe was four hangers on a rail above the bedside table. The obscene artwork on the wall was not amusing. The crowning glory was that it was not even finished. The carpet for the corridor outside the room was delivered in the lift which I got into to leave. This would be lucky to be a two star hotel and the price of the room was outrageous. Fortunately I was able to find another hotel nearby on your site and leave immediately. You should be ashamed to have this hotel on your books and may not have checked the hotel first to see if it was value for money. The staff were friendly and wasted on the hotel.

Posted by , from san roque, spain on 24 Jul 2018

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Comment from Hotel Management

28 Jul 2018 by Craig - Team Assembly

Hi Chris, Thanks for the feedback. We’re really sorry to read that you didn’t enjoy your stay at the hotel. Our rooms are cosy, but we pack them with personality, bringing a local feel into them. We’ve done our very best to ensure our guests have everything they need for a great nights’ sleep in beating heart of London’s West End. We do have a rabbit shape chair in every room that doubles up as an Instagram buddy, but no tables I’m afraid. For our corporate guests, should they wish to work using a desk, we have some great suggestions for local cafes. Our rooms don’t have TVs, but we do have super-fast free WiFi, so our guests can watch their favourite shows on their laptops, tablet or mobile devices should they wish. Really sorry that our rooftop was not open when you were with us. We’re excited for it to open mid-September, but in the meantime, all Assembly guests can enjoy food and beverage discounts at our sister hotels which are less than a two minute walk from Assembly.

5 out of 5
Im Zentrum Londons. Schöne Dachterrasse mit sehr schöner Aussicht auf London .

Posted by on 10 Mar 2020

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Comment from Hotel Management

11 Mar 2020 by Team assembly

Thank You

About the Assembly Hotel London

Location 27 - 31 Charing Cross Road, London, England WC2H 0LS

Property Features

There's a restaurant on site. You can enjoy a drink at the bar/lounge. Public spaces have free WiFi. Assembly Hotel London also features dry cleaning/laundry services and a lift. This 3.5-star London hotel is smoke free.

  • 121 guestrooms or units
  • Dining venue
  • Bar or lounge
  • Breakfast available (surcharge)
  • Dry cleaning
  • Front desk (24 hours)
  • Storage area for luggage
  • Lift
  • No smoking on site

Family Friendly Amenities

  • Free WiFi
  • Soundproofed rooms

Internet

Available in all rooms: Free WiFi

Available in some public areas: Free WiFi

Transport

  • Train station: London Charing Cross Station (0.4 km / 0.3 mi)
  • Metro station: Leicester Square Underground Station (0.1 km / 0.1 mi)

Room Amenities

Assembly Hotel London offers 121 forms of air-conditioned accommodation with a hairdryer and free toiletries. Flat-screen televisions come with satellite channels. Bathrooms include a shower. Guests can surf the web using complimentary wireless Internet access. Housekeeping is provided on a daily basis.

  • Flat-screen television
  • Satellite channels
  • Shower
  • Housekeeping (daily)
  • Hairdryer
  • Toiletries (free)
  • Sound-insulated rooms
  • Air conditioning
  • Ensuite bathroom
  • Wheelchair accessible

Food & Drink

For a fee, guests can enjoy continental breakfast on weekdays from 7:00 AM to 10:30 AM and at the weekend from 7:00 AM to 11:00 AM.

Assembly Hotel London has a restaurant on site.

Accessibility

If you have any requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.

  • In-room accessibility

Hotel Policies

Check-in

  • Check-in time starts at 2:00 PM
  • Check-in time ends at 1 AM
  • Minimum check-in age is: 18

Special check-in instructions:

Front desk staff will greet guests on arrival.

Front desk staff will greet guests on arrival.

Check-out

  • Check-out by 11 AM

Payment types

Children and extra beds

  • Children are welcome.
  • Rollaway/extra beds are not available.

Pet Policy

  • Pets and service animals are not allowed at Assembly Hotel London

Policies

Extra-person charges may apply and vary depending on property policy

Government-issued photo identification and a credit card may be required at check-in for incidental charges

Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed

No on-site parking is available

This property only accepts debit or credit cards and credit cards for all on-site payments; cash is not accepted

Charges for extra guests may apply and vary according to property policy.

A credit card for incidental charges and government-issued photo identification may be required upon check-in.

Special requests are subject to availability at the time of check-in. Special requests can't be guaranteed and may incur additional charges.

No on-site parking is available. This property only accepts debit or credit cards and credit cards for all on-site payments. Cash is not accepted. This property advises that enhanced cleaning and guest safety measures are currently in place. Disinfectant is used to clean the property; commonly touched surfaces are cleaned with disinfectant between stays; bed sheets and towels are laundered at a temperature of at least 60°C/140°F. Social distancing measures are in place; guests are provided with hand sanitiser; contactless room service is available. Contactless check-in is available.

  • Property is cleaned with disinfectant
  • Debit cards not accepted
  • Guests are provided with free hand sanitiser
  • Staffed front desk
  • Social distancing measures are in place
  • Contactless check-in is available
  • No rollaway/extra beds available
  • Property confirms they are implementing enhanced cleaning measures
  • Service animals not allowed
  • Bed sheets and towels are washed at a temperature of at least 60°C/140°F
  • Contactless food service / room service is available
  • Commonly touched surfaces are cleaned with disinfectant
  • Property confirms they are implementing guest safety measures
  • Online Penalty Collection

Fees

Optional extras

The fees and deposits listed below will be charged at the time of service, check-in, or check-out.

  • Fee for continental breakfast: GBP 15 for adults and GBP 15 for children (approximately)

This may not be a comprehensive list. Fees and deposits are subject to change and might not include tax.

Hotel Names

  • Assembly Hotel
  • Assembly London
  • Assembly Hotel London England
  • Assembly Hotel London Hotel
  • Assembly Hotel London London
  • Assembly Hotel London Hotel London

You should know

  • Pets and service animals are not allowed on site.
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*Price based on the lowest price found within past 24 hours and based upon one night stay for two adults over the next thirty days. Prices and availability subject to change. Additional terms may apply.